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Bona Support

I was told to use Bona Swedish Formula or Bona X, but all your bottles only say Bona. What’s the difference?

Question:

I was told to use Bona Swedish Formula or Bona X, but all your bottles only say Bona. What’s the difference?

Answer:

We are a 90 plus year old Swedish company.  Our legal name is BonaKemi.  For many years in the US we put Swedish formula on our labels.  A few years ago we changed our label to just say Bona.  We are in 70 countries worldwide and felt this reflected our global usage.  The formula has not changed just the label. So, if you are looking at our products, and it has a Bona X logo or Swedish Formula, it is an older Bona product. The product is still the same, but the Bona logo has been updated.  The label is the only difference in the products.